Red Bull Lebanon
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Social Innovation

Your Ticket To The Best Student Job In The World

The Wing - Student Marketeer program is part of the most dynamic and empowered brand ambassador program in the world.
Written by Red Bull Lebanon
3 min readPublished on
Student Marketeers across countries are diligent, creative, and adaptable. While passionately driving brand image, product trial, & product understanding, Student Marketeers add unparalleled value by reaching new consumers, exciting university students, and increasing regional sales on and around college campuses.
Explore the job requirements below to see if the job fits you and apply by sending your CV to info@lb.redbull.com with the subject: Student Marketeer Application.
(N.B. To be eligible for this in Lebanon, applicants need to be females enrolled in university for another 1.5 to 2 years to graduate with an active state-issued driver’s license.)

WHAT ARE THE AREAS OF KNOWLEDGE AND EXPERTISE THAT MATTER THE MOST FOR THIS ROLE?

  • Access to university campus, events, and activities
  • Excellent communication skills
  • Ability & desire to network with freshman, sophomore, junior, senior, and graduate populations
  • Thorough understanding of the university, city, and region, including behind-the-scenes activities/events
  • A creative, entrepreneurial, and responsible mindset
  • Occasional evening & weekend availability
  • Effective time management skills
  • A desire to learn and apply a new set of skills, specifically in marketing & sales

AS A STUDENT MARKETEER, WHAT WILL BE YOUR TASKS AND RESPONSIBILITIES?

1. BE A BRAND & PRODUCT AMBASSADOR
  • Become a credible product and brand expert: know the product ingredients and brand values
  • Live and breathe the brand personality representing Red Bull in a premium way through everyday interactions with consumers or customers
  • Grow our consumer base by competently fielding questions and seeding the product at the right place and & time on and around campus
  • Build sampling mission plans for key consumption occasions (study, gaming, at-work, social, and fitness) within the territory that drive trial and win the broader target consumer base
  • Identify opportunities while building and executing an innovative campus plan that engages students and brings the brand to life
  • Create and maintain strong relationships with key local individuals, campus clubs, and organizations
  • Drive digital engagement with the brand through authentic social media content
  • Create unforgettable brand experiences for consumers by providing assistance at Red Bull owned as well as Red Bull supported third party events.
2. EXECUTIONAL EXCELLENCE
  • Operate & treat the Red Bull Mini Cooper with care, maintaining its premium appearance while obeying all speed limits and traffic laws
  • Show love for the details in all areas of your role
  • Foster a collaborative environment by communicating regularly and sharing ideas
  • Accurately plan & report your activities in a timely manner via the dedicated online platform, Red Bull University 3.0
  • Develop relationships with & assist the Student Marketeer – Student Brand Manager with marketing, planning, & event executions
3. BE A SALES EXPERT
  • Drive visibility and availability of the product by placing POS and passing on sales opportunities to the Consumer Collecting Specialist and Distributor Partner Manager within the territory
  • Keep Red Bull top-of-mind in sales accounts by leveraging relevant assets from the World of Red Bull
  • Ensure perfect execution of defined store standards